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CURRENT CASE CHALLENGE

Social Media For Health Content


Overview: We are looking to increase our site visits and pageviews through the use of social media. We have arguably the best health information on the web - it's patient-centric, accurate, and up to date. Now, we have to spread the word and draw people to the site.

How can we add value? What should our Twitter, LinkedIn, Facebook, Youtube, etc accounts look like? What should our goals be? What type of content should we distribute for each channel? The more examples and details you can give, the better. Thank you!
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ABOUT HealthCentral:

HealthCentral owns the highest quality condition-specific and wellness health sites, reaching more than 11 million online health seekers each month. The company's more than 35 sites are each dedicated...Read More

HealthCentral owns the highest quality condition-specific and wellness health sites, reaching more than 11 million online health seekers each month. The company's more than 35 sites are each dedicated to those coping with a life-changing health condition and provide top clinical information, expert commentary and thriving support communities.
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